True emotions
LET black tears flow
Cuba is a place where people don’t hold back, where people express their true emotions. We want to tell the world the whole truth and nothing but the Cuban truth. Down to the seductive spices, the emotional blend and the passionate craftsmanship. Black Tears is all about emotions and it is inspired by the Cuban song Lagrimas Negras that tells the story of a young woman who sobbed into a vat of rum, filling it with her sorrow. This bottle is packed with emotions to celebrate the Cuba of today.
emotional truth
–– – stories – ––
about black tears
our heritage
The Cuban way of living through emotions is reflected in everything they do. The way they make music and the way they socialize. They do it all with true emotions, with their soul. Holding nothing back. Black Tears is a true Cuban product of love inspired by the Cuban way of living.
The Cuban passion is reflected in every step of the Black Tears production. From the carefully selected seductive spices, to the connection to Cuban Vigia – a seal of high-quality rum.
our rum
Black Tears is an emotional blend of Cuban rum and seductive Cuban spices. Based on a Silver Dry rum from one of the best distilleries on the island, Black Tears is the first ever dry Spiced Cuban Rum on the global market.
The bittersweet taste is what sets apart Black Tears from all other spiced rums, as well as its low sugar content, which is typical for Cuban rum. It is spiced with coffee and cacao which have played a large hand in Cuba’s history and aji dulce which is one of the most distinctive flavors in Cuban cuisine.
Black Tears is bright and clear, smoldering with cool golden intensity. It has a gentle and mysterious sweetness of cocoa accompanying the punch of coffee on the finish, along with the lingering, peppery trace of spice. The result is a very elegant and well-balanced spiced rum.
–– – drink collection – ––
Our collection of drinks is serving you the very essence of true emotions, no matter the occasion.
Allow your taste buds to be seduced by this passionate craftsmanship. What is alive in you today? Have your pick and let black tears flow.
Skater on Ciudad
Libertad, 📍 Havana, Cuba.
📸 @pyojany
Happy Sunday 🌞 Feliz Domingo 🌞
Rum + coffee... Cuba’s taste.🌴🇨🇺🥃
@symposium.tips
This is the way to start a Sunday 🌞
Esta es la manera de comenzar un domingo 🌞
@juan_cruzrodriguez
🤯WE are 7TH on the Drinks International Trending Brands 2021 🤯
We are a small but full of spice 🥃 and we are proud to be the first Cuban brand on the list. 🇨🇺
HOWEVER... we couldn't have done it without the support from our community 🙌 so a...
🙏 BIG Thank You🙏 to all the bartenders and liquid lovers that have supported us over this challenging year.
The best is yet to come...🎉✌️🤙
Hong Kong-born bartending guru and manager of Monkey Bar, Jackie Lo shares the secrets of her new home, Shanghai 🔥.
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Jackie Lo, gurú de la coctelería nacida en Hong Kong y gerente de Monkey Bar, comparte los secretos de su nuevo hogar, Shanghai 🔥.
Happy 2021 from Cuba 🌴🥃
Happy New Year 🎊
Por La Habana en BICITAXI 🚴♂️
Merry Christmas y'all 🎄🎁🎅
Caesar’s Forest: Black Tears Rum Fernet Branca menta Lemon juice Cinnamon syrup Vanilia syrup Pineapple juice Vanilia bitter Chocolate bitter
🍸 Glass / Pohár: Black
Couple
🌱 Garnish / Díszítés:
Whole thyme / Egész kakukkfu
🤵 Bartender: Barna & Norbi
Repost @bluefoxthebar_budapest
What’s your favorite fruit on a cocktail?🍍
Repost @petepetini
Alberto Martinez, owner of Madrid’s 🇪🇸 1862 Dry Bar, introduces his city—and shares a Black Tears cocktail too. To see the full interview go to
drinks.world 👈🏻
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Alberto Martínez, propietario del Dry Bar de 1862 de Madrid 🇪🇸 , nos presenta su ciudad y también comparte un cóctel Black Tears. Para ver la entrevista completa ve a
drinks.world 👈🏻
🇦🇺 Refreshing and relaxing
🍹
Repost @gregory_perrot
Rate from 1 to 10 how much you need this 🥃
Repost @petepetini
–– – press releases and articles – ––
Here you’ll find press releases, pack shots and other materials, free to use if you want to express your emotions about Black Tears!
The Island Rum Company was established in 2012. The idea was to combine local influence and networks in Cuba with deep international drinks industry experience to bring to global markets unique new and existing Cuban rum Brands. We are building on the current fascination with Cuba and the reputation of Cuba as the home of rum. We are combining the deep traditions of Cuban rum making with innovation and progressive thinking in product development.
Contact: info@itscuban.com
Watch presentation movie:
social wall